How do I cite a statement from a memo or company slogan?
Thank you for your question on citing a memo or a company slogan.
APA considers memos to be "personal communications". APA citation style has the following to say about citing personal communication (section 3.102): "Personal communications may be letters, memos, some electronic communications, telephone conversations, and the like. "
Example of citation:
Show only in-text. Format:
First & Middle initials Last name (personal communication, Month Day, year).
DO NOT INCLUDE IN REFERENCES.
Example: M.A. Jewell (personal communication, August 3, 2016)
As for a company slogan, it would depend on how you are using it. If you are just mentioning the company slogan, for example, "As Nike says, just do it.", then that would fall under the heading of common knowledge and does not need to be cited at all. If you are doing something else with the slogan and feel the need to cite it, then you will want to find the company's website with the slogan and cite the company's website.
For more information on citation, check the APA Help guide.
If you need additional assistance, please contact your campus librarian. Thank you for using ASK US.