Q. How do I figure out an author's intended audience?


Here are some steps to figure out an author's intended audience.

First, think about the author's purpose.  Is it to:

  • Inform readers about something?
  • Persuade readers to do something?
  • Entertain readers?

Then think about:

  • Who would be interested in this topic?
  • What is the author's tone (earnest, sarcastic)?
  • What is the meaning behind the message?
  • What is the author trying to convey to the reader?
  • What is the author's view on the subject?
  • Do they have a bias? What is it?

Answering these questions will help you understand the author's purpose which will lead to the intended audience.

Keep in mind that the intended audience could be:

  • A single individual (like in a personal communication)
  • A group of people (children for a children's book or chefs for a cooking article)
  • The general public (speech from the president) 

Authors usually have an intended audience in mind when they write.

You may want to check out this resource for more information: Determining an author's intended audience.

Thank you for using ASK US. Please contact your Campus Library/ARC if you need further assistance.



  • Last Updated Sep 27, 2018
  • Views 9292
  • Answered By Baker Librarians

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